Transcript: I utilised digital technology to my advantage, as I used as many
platforms and software’s as possible. I used Prezi,Powerpoint, Microsoft
Word, YouTube videos, Adobe Photoshop,Adobe Premiere Pro CS6, Indesign and even
Vimeo.
Microsoft word and PowerPoint were a great
format to have essay type documents, I used it a fair amount when I needed to
have a description of something, for example I used it when I was analysing my
equipment. Advantages of word and PowerPoint were that they were easy to use
and clear when viewing it, so there is no complications when reading a document
from the format. Both software’s are user friendly, it is commonly used so
I am very familiar with the program, as are other people.
Prezi is a site online which allows you to
create presentations online, it is more creative and visually more pleasing
than word and PowerPoint, it enables you to navigate to each text box. With
Prezi we are able to add text, pictures and even videos, it immediately catches
your eye with the different formats available, and aka you can have your text
on a world map or even brainstorm it. The zoom icon is one of the main
features. It proves to be quite effective as we can examine the text in more
detail and break it up from the other pieces of text. The fact that Prezi is
nonlinear proves to work well, so when I was using it I didn’t have to go
through a certain order to add to my work, I could just navigate my own path
and go through it on my own accord.
Photoshop was very helpful as I was presented with plenty of tools
and implements which helped me create a magazine. Since I had taken
photography, I was familiar with shutter speed and aperture. I think I
possessed the skills to take a picture, and actually was pretty proud of my
chosen photographs. I had used Studio lighting, from the school and had to have
a quite a few sessions practising how the lighting worked, either it was too
bright or too dark, but in the end by shifting it around we worked it out. I
practised using the DSLR CANNON 550D as I wanted to get as much experience as I
could, this enabled me to create the best pictures of my ability.
I had to change the IOS plenty of times, because I wanted a high exposure
angelic them for the second part of the music video.
Recording me speaking was quite hard,
as I detest speaking in front of a camera, however I found that it was vital to
do so,It was easier to do the magazine advert on Photoshop rather than
InDesign.
I thought a lot about costume in my shoot
(Mise en scene), so I made sure my artists were made to look like popstars, i
had to go shopping and take pictures of clothes that would look good on my
model, I made a chart on powerpoint showing how each outfit looked on the
models chosen, which I think showed creativity.
After finishing
my preliminary draft, I had to record myself through the webcam as my phone
wasn't working at the time. So i was talking through what I did and how I did
with my products. I found that using a webcam may not be as clear but it was easily accessible as nearly every laptop has one built in.
I think Creativity was vital, as i needed
to make my blog look aesthetically pleasing, so i needed as much formats
possible.
At the start of the year, i found myself
just using the same old formats, for example. my work was bombarded with word
and powerpoint, so it looked quite bland. Voki was very helpful, it gave out
information and also provided a more entertaining way to look the information. I realised
that i had to be more innovative and creative so Voki was really good. Voki was
visually pleasing, entertaining and gave out the information that I needed to
produce. It was aesthetically pleasing too. When making my production log
diaries, I had to use my webcam and my phone to film myself as it was the
easiest machinery available to film myself, this was quite daunting as I had to
film myself talking (Which everyone hates)
The main purpose of the advert was to persuade people to inevitably buy the album, I created two magazine posters, one being very conventional and conforming to the pop genre with photoshop, but i also wanted to have another poster for the older more niche audience, for example the parents who buy the album for the teenagers/kids. My second one is more abstract, it has USP, a unique selling point. The creates an element of surprise and versatility, as well as conforming to the genre, by having two adverts it meets the needs of my target audience. With my second advert it has a picture of two animals (Deers) facing eachother. I utilised the crop tool, and had to have many layers to create the magazine advert. I also adjusted the colour, by levelling up the contrast and brightness. To take the actual picture i used a tripod and an aperture lens, the aperture lens enhanced my pictures quality.
I used my phone a fair bit to add certain posts like Production logs, i was able to get the Blogger app through the playstore, so it it was a lot easier to upload them. I also recorded some voice clips for my videos. This is another example of technology being used.
In order to get better at Adobe premiere pro cs6 i had to use a variety of tutorials online, with the help of youtube, it enabled me to enhance my skills by giving basic lessons.
The main purpose of the advert was to persuade people to inevitably buy the album, I created two magazine posters, one being very conventional and conforming to the pop genre with photoshop, but i also wanted to have another poster for the older more niche audience, for example the parents who buy the album for the teenagers/kids. My second one is more abstract, it has USP, a unique selling point. The creates an element of surprise and versatility, as well as conforming to the genre, by having two adverts it meets the needs of my target audience. With my second advert it has a picture of two animals (Deers) facing eachother. I utilised the crop tool, and had to have many layers to create the magazine advert. I also adjusted the colour, by levelling up the contrast and brightness. To take the actual picture i used a tripod and an aperture lens, the aperture lens enhanced my pictures quality.
I used my phone a fair bit to add certain posts like Production logs, i was able to get the Blogger app through the playstore, so it it was a lot easier to upload them. I also recorded some voice clips for my videos. This is another example of technology being used.
In order to get better at Adobe premiere pro cs6 i had to use a variety of tutorials online, with the help of youtube, it enabled me to enhance my skills by giving basic lessons.
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